Project Overview
Website: Falano College
Industry: Education, E-learning
Platform: WordPress
Falano College is a digital education platform designed to assist +2 students in Nepal with comprehensive study materials. It provides free access to notes, past exam questions, model questions, and syllabi, making learning more accessible and effective. Additionally, the platform features an educational blog covering a range of topics relevant to students preparing for their examinations.
Project Goals
- Create a user-friendly educational platform for students.
- Offer structured study resources in an organized format.
- Improve accessibility to study materials through a well-optimized website.
- Enhance engagement with relevant blog posts on academic topics.
My Role in This Project
For Falano College, I worked on the SEO strategy to boost visibility and improve search engine rankings. My key contributions included:
✅ Conducting keyword research for educational content.
✅ Structuring content with proper on-page SEO techniques.
✅ Enhancing meta descriptions, headings, and internal linking.
✅ Analyzing search performance via Google Search Console and Analytics.
✅ Improving content engagement through strategic content planning.
Challenges & Solutions
- Challenge: Reaching the right audience (students looking for notes).
Solution: Implemented SEO-driven content strategies focusing on Nepal’s education system and student search behavior. - Challenge: Increasing website traffic and engagement.
Solution: Used long-tail keywords related to exam preparation and study resources.
Impact
📈 Increased organic traffic and improved rankings for key educational terms.
🎯 Boosted engagement through structured, easy-to-navigate study materials.
📢 Established Falano College as a reliable online learning resource in Nepal.
With a strong SEO foundation and quality content, Falano College continues to support students in their learning journey!